DAR of Content is a dynamic media production company dedicated to developing and producing culturally authentic and innovative content tailored specifically for the Middle Eastern and North African (MENA) markets. Operating as the MENA-focused branch of House of Representation, DAR of Content collaborates closely with major media entities in Dubai, including GTV and 1301 Films. These key partnerships leverage Raja Felgata’s expertise as a writer and executive producer to create format-driven content designed for streaming platforms that target both regional and international audiences. This strategic collaboration enables Dar of Content to deliver impactful, locally rooted storytelling that resonates with audiences across the MENA region while also appealing to global streaming platforms, positioning the company as a vital creative force in the evolving MENA media landscape.
DAR of Content is part of the House of Representation House of Representation is a media company dedicated to enhancing representation and visibility of women and communities of color, particularly from the MENA region (Middle East and North Africa) in Europe. The company produces diverse content and builds inclusive communities such as the MINA platform, which empowers MENA women to share their stories and celebrate their culture. House of Representation creates both fiction and non-fiction productions for international streaming platforms.
The company operates with a distinct focus in two regions. In the Dutch and broader European market, House of Representation develops culturally relevant stories that resonate with diverse audiences while maintaining authentic ties to the MENA region’s rich heritage. Through collaborations with European broadcasters and streaming services, it fosters greater cultural understanding by reflecting the experiences of MENA communities in diaspora. Raja Felgata, as the creative director, writer and executive producer, combines her background in journalism and media entrepreneurship to champion diversity, inclusion, and cultural empowerment through impactful storytelling and media production.
NEW House! DAR of Content for the UAE market
DAR of Content is a dynamic media production company dedicated to developing and producing culturally authentic and innovative content tailored specifically for the Middle Eastern and North African (MENA) markets. Operating as the MENA-focused branch of House of Representation, DAR of Content collaborates closely with major media entities in Dubai.
These key partnerships leverage Raja Felgata’s expertise as a writer and executive producer to create format-driven content designed for streaming platforms that target both regional and international audiences.
This strategic collaboration enables DAR of Content to deliver impactful, locally rooted storytelling that resonates with audiences across the MENA region while also appealing to global streaming platforms, positioning the company as a vital creative force in the evolving MENA media landscape.